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What is the Communication Pyramid?

The Communication Pyramid paints a clear picture of how communications types affect your influence when communicating with others.

A good friend of mine wrote a book several years back and we had many conversations about what to say and how to say things. In that book, he talked about the Communication Pyramid and how the different types of communication impacted your ability to influence, connect, and help people. I believe the pyramid is extremely helpful in helping you understand how and where you should spend the majority of your communication efforts.

 So.. How can the Communication Pyramid help me be better in real estate?

Feel free to follow along in the video above, or use the timestamps below to navigate the discussion at your leisure:

0:00 — Introduction
1:15 — Advertising
1:30 — Direct Mail
1:40 — Social Media
2:10 — Hand Written Notes
2:25 — Phone Calls
2:35 — Events & Seminars
2:50 — One on One

3:15 — Informational Zone
3:40 — Influential Zone
4:50 — Closing Notes

If you have further questions about this or anything to do with real estate, don’t hesitate to give me a call or send an email. I’d love to help you.